Journal: News & Comment

Shill your blog

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Last year AOL bought Weblogs Inc. (publisher of Engadget and other sites) for more than $25 million USD. Based on that number, Dane Carlson set up a simple calculator to figure out the value of your blog—at least in terms of what Weblogs Inc. got paid. (Thanks for Maryam for pointing me to it.)

So what's this site worth? $89,761.86 USD, although that number is some $18,000 more (!) than when I checked a few minutes ago.

I started checking the sites of some people I know or have met who get similar or more traffic than I do:

• Darren Barefoot: $281,705.46
• Kris Krug: $100,488.12
• Dave Shea: $1,072,626.00 (nice!)
• Ponzi: $62,099.40
• Chris Pirillo: $705,675.00
• Robert Scoble: $2,954,802.36
• Dave Winer: $1,468,368.54
• Will Pate: $71,696.58
• Roland Tanglao: $129,844.20
• Julie Leung: $90,890.94 (although it was $0.00 the first time I checked, oddly)
• Todd Cochrane: $352,272.96
• Adam Curry: $370,902.78
• Brent Simmons: $191,943.60
• Peechie: $24,275.22

But wait! It doesn't have to be just blogs. Apple.com would set you back $37,194,717.90 (a steal!), Microsoft.com a mere $25,394,702.82 (take that, market share), Flickr.com $39,548,849.70 (take that, highly profitable companies), Yahoo.com $10,882,073.04, and Google.com (sorry, Yahoo!) $80,904,791.94, which was the highest I could find.

But while some of us from the first list might part with our domains for that kind of money, I doubt any in the second list would.

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