Back in October I mentioned two of my favourite podcasts, which I listen to every time there's a new episode. Now there's another.
CBC's "Age of Persuasion" is in its second season as a radio program, but only this year is it also available as an official podcast. (If you hunt around, there were some rogue ways to get subscribe to it podcast-style last year.) It's Terry O'Reilly's excellent documentary series about marketing and advertising.
It's interesting enough that even my 12-year-old daughter listened to it whenever she could last year—which is something to say about a show on advertising. I recommend you give it a try too.
If you'd like some other stuff to listen to, last week we released our first episode of Inside Home Recording for 2011, my co-host Dave Chick appeared on the now-annual audio recording podcaster roundtable, and I was also guest co-cost on the Canadian Podcast Buffet with Bob Goyetche and Mark Blevis.
I love "Age of Persuasion". My favourite CBC Radio show is "Definitely Not The Opera" with Sook-yin Lee.
While I enjoy DNTO well enough when I come across it, I've never been a huge Sook-Yin fan, even back to her days fronting the band Bob's Your Uncle. Then again, I used to feel the same about Jian Ghomeshi, and I've changed my mind about him.
First of all, thanks - I never knew how to spell "Jian." I also enjoy Age of Persuasion, but in the same way I enjoy "Nova" or "Mythbusters." It's BASICALLY true, but jazzed up with enough studio production and apocryphal stories to make it fun for the average Joe. Granted, they've never stooped so far as to drag out the old "Coca Cola invented Santa Claus" marketing story, but when you make a living at marketing, you recognize that they only scratch the surface. Don't get me wrong, I totally agree with you that it's entertaining!
Derek,
Thanks for turning me on to the Age Of Persuasion podcast. I've been enjoying it immensely and since I'm not a Canuck, I had never even heard of it before.
Thanks again, and best to you!